Monthly Archives: October 2017

Local SEO for service-area businesses requires a lot of servicing
30 10-2017
Local SEO for service-area businesses requires a lot of servicing

Today, let’s talk service-area businesses (SABs) and local SEO. Because every time I talk to an SAB, the first thing — and pretty much the only thing — they want to know is how to rank in the Local...

Read more...
Timely and Relevant Is The Only Message That Matters
30 10-2017
Timely and Relevant Is The Only Message That Matters

During the 2014 Grammy Awards, musician Pharrell Williams was seen wearing an unusual hat: Image Source Sure, he may have gotten some funny looks, but it didn’t seem like a big deal. That is, until a certain fast food...

Read more...
The 7 Ways Brands Use Social Listening
30 10-2017
The 7 Ways Brands Use Social Listening

October 30th, 2017 Listening has become the stalwart of social data analysis techniques. Years ago, in the early days of social’s prevalence in society, brands recognized their buyers were spending more and more time on social, and they asked...

Read more...