Monthly Archives: December 2017

Negative reviews from ex-employees are finally against Google’s guidelines
30 12-2017
Negative reviews from ex-employees are finally against Google’s guidelines

I hear complaints from business owners and marketers all the time that the Google My Business guidelines are often ambiguous, and I tend to agree. It can be easy to read a guideline and interpret it incorrectly. I have...

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How SEOs really feel about Google algorithm updates
29 12-2017
How SEOs really feel about Google algorithm updates

As SEOs working in the weeds with our clients each day, it can sometimes be hard to truly see how major Google algorithm updates affect our industry as a whole. Sure, we can perform test after test to see...

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How to Build a Social Campaign for a Hard-to-Reach Audience
29 12-2017
How to Build a Social Campaign for a Hard-to-Reach Audience

December 29th, 2017 The merits of using social media campaigns in business are hard to deny, but they also don’t always seem perfectly suited to every business in every industry. If you’re struggling with how to use social media...

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