Daily Archives: January 24, 2018

Three Lessons Marketers Can Learn From Cable News
24 01-2018
Three Lessons Marketers Can Learn From Cable News

I’m a bit of a cable news junkie. Now, I don’t watch it often, but am generally more interested how a news product can draw people in hold their attention for hours, and keep them coming back everyday. But...

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4 Entertainment Ideas Engaging Fans Far From The Screen
24 01-2018
4 Entertainment Ideas Engaging Fans Far From The Screen

PSFK rounds up a few of the newest products and innovative advertising from the entertainment industry this month The entertainment industry is great at finding new and creative ways to connect with audiences away from the screen—whether it’s through clothing lines or...

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CPG Expert On The Impact Of Amazon Go Store
24 01-2018
CPG Expert On The Impact Of Amazon Go Store

PSFK speaks to Bonin Bough, who has been pioneering consumer brands’ response to new technology and changing consumer needs Tech giant Amazon has launched its new Amazon Go store: a prototype brick-and-mortar experience in its hometown of Seattle in...

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