Daily Archives: February 13, 2018

Augmented Reality Adds Outer Space Scenery To NYC Rock Concert
13 02-2018
Augmented Reality Adds Outer Space Scenery To NYC Rock Concert

To agency Juniper Jones, adding an AR element to live performance seemed natural for fans who were already holding up their smartphones New York content agency Juniper Jones, along with the band Starset, threw an “other-worldly” concert with augmented reality elements to enhance the...

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How Storytelling Turned Dollar Shave Club Into a Billion Dollar-Brand
13 02-2018
How Storytelling Turned Dollar Shave Club Into a Billion Dollar-Brand

In July 2016, Unilever shocked the business world. They were purchasing Dollar Shave Club—a startup dreamed up just five years earlier by an improv comedian named Michael Dubin— for $1 billion. Reporters were baffled. Similar e-commerce subscription startups like...

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PSFK Introduces The Digital Banking Playbook
13 02-2018
PSFK Introduces The Digital Banking Playbook

PSFK’s new report with Microsoft highlights how financial institutions can optimize operations and reinvigorate the client experience with digital tools The primary duty of any financial community is to produce, empower and actualize opportunity. From providing loans to jumpstarting...

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