Daily Archives: April 4, 2018

How A Weekly Newsletter Became A Parenting Media Brand
04 04-2018
How A Weekly Newsletter Became A Parenting Media Brand

Michael Rothman, co-founder of Fatherly and speaker at our upcoming CXI 2018 conference, discusses the strategy behind building a digital lifestyle brand for millennials While today’s internet abounds with parenting blogs and resources, one publication in particular has firmly established a...

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What is Vero? 9 Things About the New Social Media App
04 04-2018
What is Vero? 9 Things About the New Social Media App

Remember Orkut? Or Friendster? How about MySpace and Classmates? Maybe you do, maybe you don’t, because social media platforms come and go faster than most of us can keep up. For every success like Snapchat, there are plenty of...

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Spatial Data Is The Next Frontier In Personalization
04 04-2018
Spatial Data Is The Next Frontier In Personalization

Spatial data collected in the home opens up big possibilities for advertisers, provided they respect consumers’ privacy, argues UM’s Lawrence Dodds Our homes are finally getting more connected. What was once a folly for tech geeks and early adopters,...

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