Daily Archives: April 24, 2018

AR Gives Consumers A Sense Of Ownership
24 04-2018
AR Gives Consumers A Sense Of Ownership

Richard Cumming, co-founder of immersive content studio Two Goats, examines how brands like BMW are using augmented reality to help shoppers visualize and customize a product in their own environment AR certainly gives retailers new opportunities by helping consumers...

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Building Better Retail On The Blockchain
24 04-2018
Building Better Retail On The Blockchain

SHOP founder John Wantz, keynote speaker at PSFK’s CXI 2018 conference, and CMO Jamie O’Shea introduce their new anti-Amazon platform that lets consumers control and monetize the data they share with brands Data and privacy are front-page news these...

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How to Create Pillar Content Google Will Love
24 04-2018
How to Create Pillar Content Google Will Love

You’re at the bottom of the mountain you’ve been told to climb to the top. You look up at the summit and it seems so far away. You’re not sure how you’re going to get there. A clearly defined...

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