Category Archives: Advertising

Engineering Seamless Experiences For Physical Retail
12 03-2018
Engineering Seamless Experiences For Physical Retail

John Miller, CEO of Cali Group, talks about developing retail tech, like robotics and facial recognition, to reduce friction in the customer experience For a number of years, brands and retailers have been looking to leverage interactive technologies in...

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Why Retailers Should Never Forget Common Sense Principles
12 03-2018
Why Retailers Should Never Forget Common Sense Principles

Retail columnist Winston Wright discusses the power of common sense principles in brick-and-mortar success This week – mostly RANT, because there’s a point to be made about basic thoughtfulness. I plan to mostly RAVE in my next column about what...

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Top 5 Brand Activations To Look Out For At SXSW
10 03-2018
Top 5 Brand Activations To Look Out For At SXSW

PSFK highlights our favorite brand activations that we’ve seen so far, to help SXSW 2018 attendees sort through the noise People are gathering in Austin once again for one of the biggest culture and innovation events of the year: SXSW 2018....

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