Category Archives: Advertising

A Cannabis Wellness Mission Based On History And Science
19 04-2018
A Cannabis Wellness Mission Based On History And Science

Before dosist creative director Derek McCarty returns to PSFK to lead a roundtable discussion at CXI 2018, we look back at his keynote on rebranding cannabis from last year’s conference With more states in the U.S. legalizing recreational marijuana,...

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Millennials Are Ushering In A New Era Of Content Creation
18 04-2018
Millennials Are Ushering In A New Era Of Content Creation

Storyblocks CEO TJ Leonard explores the shifting needs of digitally-savvy young creatives, who are producing more bite-sized content at faster speeds With social media and content creation tools increasingly available at our fingertips, it’s no surprise that millennials have...

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How Viacom Is Evolving With Audiences
18 04-2018
How Viacom Is Evolving With Audiences

Viacom’s Kodi Foster discusses applying data strategy to entertainment for cross-generational audiences before joining us on stage at PSFK’s CXI 2018 conference The entertainment industry has undergone a revolution in recent years thanks to major changes in how people...

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