Category Archives: Advertising

Best Online Advertising Techniques Beyond PPC Campaigns
10 10-2017
Best Online Advertising Techniques Beyond PPC Campaigns

When businesses think of digital marketing, search advertising is usually the first option that comes to mind. Well-known brands such as Amazon.com and Best Buy had over 7 billion impressions online in 2013 alone, so it is little wonder...

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IFTTT Is The Digital Glue for Your Devices — And Your Relationships
10 10-2017
IFTTT Is The Digital Glue for Your Devices — And Your Relationships

We sat down with IFTTT founder and CEO Linden Tibbets to discuss how IFTTT aims to enable smart home devices to feel rooted in a corpus of seamless, shared experiences. We sat down with IFTTT founder and CEO Linden...

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4 Powerful Google Shopping Hacks to Supercharge Your Campaigns
10 10-2017
4 Powerful Google Shopping Hacks to Supercharge Your Campaigns

Historically, retail search marketing was synonymous with Google text ads. But fast forward to today, and Google Shopping ads have replaced text ads as retailers’ preferred method of advertising on Google. In fact, 2016 was the tipping point: Retailers...

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