Category Archives: Advertising

The Patient Will See You Now
10 10-2017
The Patient Will See You Now

Doc.ai, Scanadu and GenLife founder Walter de Brouwer was so inspired by the tricorder device in Star Trek that he set out to create one IRL. And that he did. Although not yet released on the market,  his team...

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Where to Drive Paid Traffic
10 10-2017
Where to Drive Paid Traffic

I’m going to give this to you straight. If you’re directing your hard-won PPC, Facebook, Twitter or banner ad traffic to your homepage… There is a better way. Conversion happens on landing pages. And your homepage is not one...

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Online Marketing vs. Offline Advertising: Where to Invest
09 10-2017
Online Marketing vs. Offline Advertising: Where to Invest

When it comes to your marketing budget, you want to make the most out of every dollar you spend. Some businesses may have tighter budgets than others, which is why it is important to analyze which channels will benefit...

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