Category Archives: Content Marketing

Recommended Marketing Podcasts: Week of January 1
05 01-2018
Recommended Marketing Podcasts: Week of January 1

January 5th, 2018 Podcasts are a great way to educate yourself. Whether you’re on the train, in the car, at your desk, or anywhere in between, this medium is an incredible vehicle to supplement your industry knowledge. Every week, I’ll be sharing with...

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How Content Marketing Can Save Newsjacking
03 01-2018
How Content Marketing Can Save Newsjacking

January 3rd, 2018 Timing is everything. This is more true than ever today, as the atomic half life of brand communication continues to shrink, victimized by algorithmic masters that dole out attention like Pez. The massive flood of content...

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Why Sales Reps are the Best Marketers in Your Company
03 01-2018
Why Sales Reps are the Best Marketers in Your Company

Every marketing playbook begins with “know your target market.” It’s preached day in and day out by the top marketing pros. Every well-paid exec learns this on their first day on the job. And for good reason. Knowing your...

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