Category Archives: SEO

How to align SEO and sales teams so everyone benefits
10 04-2018
How to align SEO and sales teams so everyone benefits

It’s no secret that marketing and sales don’t always see eye to eye. The sales team gets mad at the marketing team for lack of leads and marketing gets mad at sales for not closing deals. For two areas...

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Google patent on related entities and what it means for SEO
10 04-2018
Google patent on related entities and what it means for SEO

I read a lot of patents, many of which may or may not apply to search engine optimization (SEO) or be used by Google at all. But that’s not the case with the recently granted Google patent “Related entities.” I believe...

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Already doing SEO? Add these two things to optimize for voice search
10 04-2018
Already doing SEO? Add these two things to optimize for voice search

How do you optimize content for voice search in 2018? That’s a popular search engine optimization (SEO) question these days as everyone looks to take advantage of the surge in spoken queries. Take a look at recent trends: The...

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