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How Inspiring Brands Give Thanks on Social Media
10 05-2018
How Inspiring Brands Give Thanks on Social Media

Happy Thanksgiving to all those in the United States who celebrate! I hope you’re disconnecting from digital devices and spending at least a little quality time with your friends and loved ones IRL today. If your Thanksgivings are anything...

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Inspiring B2B and B2C Content Marketing Examples
06 05-2018
Inspiring B2B and B2C Content Marketing Examples

Some of the best inspirational and engaging content comes from unexpected places. B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to new digital media partnerships. Natalya Minkovsky...

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Inspiring New Interfaces Using Behavior & Emotion
06 04-2018
Inspiring New Interfaces Using Behavior & Emotion

This PSFK research paper explores how advancements in artificial intelligence, machine learning, scanning and other cognitive-based technologies are transforming how humans interact with machines, and vice versa. Human-to-machine programming is becoming increasingly seamless and prescient due to emotionally sensitive...

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