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Why The Facebook Ecosystem Dominates Social Media Budgets {research}
12 10-2017
Why The Facebook Ecosystem Dominates Social Media Budgets {research}

May 17th, 2016 Facebook (and its sister network, Instagram) are beginning to dominate how social marketers spend their paid amplification budgets. As we know, paid amplification of social media is more important than ever in this era of disappearing...

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4 Social Media Reports That Will Boost Your Audience Engagement
11 10-2017
4 Social Media Reports That Will Boost Your Audience Engagement

In the early days of social media marketing, the number one goal for businesses was to amass huge followings, and for good reason. It was a time when there was no limit to organic post reach, and the companies...

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New Research Shows Social Media Succeeds Long Term More Than Short Term
11 10-2017
New Research Shows Social Media Succeeds Long Term More Than Short Term

June 8th, 2016 Recently, Social Media Examiner published the updated version of their annual Social Media Marketing Industry Report. This year’s edition surveyed more than 5,000 social media marketers to collect their opinions on the state of the social...

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