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A checklist for moving from one site to another
14 02-2018
A checklist for moving from one site to another

Whether it is a website rebranding, a consolidation of different web properties or an HTTP to HTTPs migration, when you are implementing a structural web change, it is critical to monitor the crawling, indexing, rankings, traffic and organic search...

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Visualizing your site structure in advance of a major change
15 12-2017
Visualizing your site structure in advance of a major change

In our last article, we looked at some interesting ways to visualize your website structure to illuminate how external links and PageRank flow through it. This time, we’re going to use the same tools, but we’re going to look...

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A great way to get your site penalized
21 11-2017
A great way to get your site penalized

You may have heard about private blog networks (PBNs) before, but you may not be sure what they are or why they are used. A PBN is a network of websites used to build links (and therefore pass authority) to...

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