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How to align SEO and sales teams so everyone benefits
10 04-2018
How to align SEO and sales teams so everyone benefits

It’s no secret that marketing and sales don’t always see eye to eye. The sales team gets mad at the marketing team for lack of leads and marketing gets mad at sales for not closing deals. For two areas...

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Half of All Inbound Marketing Teams Will Grow in 2018
07 11-2017
Half of All Inbound Marketing Teams Will Grow in 2018

November 7th, 2017 The State of Inbound report takes a close look at inbound marketing today, including how it has changed and how those changes are affecting the way inbound marketing teams work. Below, we’ll examine six takeaways from...

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Responsibility for Social Goes Beyond Content Teams
18 10-2017
Responsibility for Social Goes Beyond Content Teams

June 29th, 2017 Your content team shouldn’t be the only ones managing your company’s social media accounts. Takeaways Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many...

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