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How We Grew Our Blog from 20K to 200K+ Page Views in 1 Year
03 05-2018
How We Grew Our Blog from 20K to 200K+ Page Views in 1 Year

A little over a year ago, the When I Work blog was pretty much unknown. We had some loyal followers who knew our employee scheduling software and checked in with us regularly, but in terms of overall brand awareness,...

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Will This be the Year of the Story Brand?
15 03-2018
Will This be the Year of the Story Brand?

Certain people always seem to know what’s going on in digital marketing. They are able to predict the “Hot Topic” months in advance. For as many years as I’ve been in this business, I have been flabbergasted by the...

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How Buffer’s Twitter Chat Reached 49,993,695 People in One Year
07 02-2018
How Buffer’s Twitter Chat Reached 49,993,695 People in One Year

Normally, when we think about how we can use hashtags effectively, we think of creating viral hashtag campaigns for our business or website. The problem with the way most people think about hashtags is that it is limiting. When...

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